UCEL Universidad del Centro Educativo Latinoamericano Rosario
1. Relaciones públicas : estrategias y tácticas / by Wilcox, Dennis L. Publication: Madrid : Pearson Educación, 2006 . vi-xxxi, 783 p. : 25 x 20 cm. Date:2006 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
2. Ética en los negocios : conceptos y casos / by Velasquez, Manuel G. Publication: México : Pearson Educación, 2006 . iv-x, 437 p. : 25 x 20 cm. + Date:2006 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
3. Publicidad : comunicación integral en marketing / by Treviño Martínez, Rubén Publication: México : McGraw-Hill, 2005 . vi-xxvi, 509 p. : 27 x 21 cm. Date:2005 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
4. Fundamentos de marketing / by Stanton, William J. Publication: México : McGraw-Hill, 1996 . 883 p. : 25 x 19 cm. Date:1996 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
No cover image available
5. Fundamentos de marketing / by Stanton, William J. Publication: México : McGraw-Hill, 2001 . vii-xxi, 707 p. : , Acompaña Suplemento de Ejercicios en Internet : suplemento de la obra fundamental de marketing. 2 ejemplares U7793 con el libro y U7794 solo el cuadernillo. 25 x 20 cm. Date:2001 Availability: Copies available: Biblioteca Pr. Thomas Wood (1), Biblioteca Pr. Thomas Wood (1),

Actions:
6. Comportamiento del consumidor : comprar, tener y ser / by Solomon, Michael R. Publication: México : Prentice-Hall Hispanoamericana, 1997 . v-xviii, 683 p. : , Incluye : glosario p. 650-653.- 26 x 20 cm. Date:1997 Availability: Copies available: Biblioteca Pr. Thomas Wood (1), Biblioteca Pr. Thomas Wood (1), Checked out (1),

Actions:
7. Ethics in marketing / by Smith, N. Craig Publication: Boston : Irwin, 1993 . vii-xvi, 838 p. : , Incluye : bibliografía. | Índice. 24 x 19 cm. Date:1993 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
8. Comportamiento del consumidor / by Schiffman, Leon G. Publication: México : Pearson Educación, 2005 . vii-xxiv, 587 p. : 25 x 21 cm. Date:2005 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
9. Comportamiento del consumidor / by Schiffman, León G. Publication: México : Prentice Hall, 2001 . vi-xiii, 469 p. : 26 x 20 cm. Date:2001 Availability: Copies available: Biblioteca Pr. Thomas Wood (2), Checked out (1),

Actions:
10. Técnicas efectivas para detectar oportunidades / by Roqué, Gonzalo Publication: Buenos Aires : Arte Gráfico-AGEA, 2005 . 159 p. Date:2005 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
11. Teoría y nuevos escenarios de la biblioteconomía / by Pérez Pulido, Margarita Publication: 2005 . 223 p. Date:2005 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
12. Investigación de mercados : concepto y práctica / by Orozco J., Arturo Publication: Colombia : Norma, 1999 . vi-xix, 636 p. : 24 x 18 cm. Date:1999 Availability: Copies available: Biblioteca Pr. Thomas Wood (2),

Actions:
13. Publicidad / by O'Guinn, Thomás C. Publication: México : Internacional Thomson, 1999 . v-xiv, 623 p. : 27 x 21 cm. Date:1999 Availability: Copies available: Biblioteca Pr. Thomas Wood (2),

Actions:
14. Publicidad y comunicación integral de marca / by O'Guin, Thomas C. Publication: México : Thomson, 2007 . v-xiiv, 781 p. : 27 x 21 cm. Date:2007 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
15. Estrategia y tácticas de precios : una guía para tomar decisiones rentables / by Nagle, Thomas T. Publication: Madrid : Pearson Educación, 2002 . 430 p. ; Date:2002 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
16. Planificación y gerenciamiento estratégico : distintas visiones y enfoques / by Margariti, Antonio I. Publication: Rosario (AG) : Bolsa de Comercio, | Universidad Católica Argentina, 2015 . 330 p. : , Incluye : índice temático. | Antecedentes de los autores y agradecimientos. | Indice de figuras 26 x 17 cm. Date:2015 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
17. Marketing para instituciones educativas : guía para planificar la captación y retención de alumnos / by Manes, Juan Manuel Publication: Buenos Aires : Granica, 2004 . 135 p. : 23 x 17 cm. Date:2004 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
18. Marketing para instituciones educativas : guía para planificar la captación y retención de alumnos / by Manes, Juan Manuel Publication: Buenos Aires : Granica, 2008 . 135 p. ; 23 x 17 cm. Date:2008 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
19. El crepúsculo del deber : la ética indolora de los nuevos tiempos democráticos / by Lipovetsky, Gilles Publication: Barcelona : Anagrama, 1998 . 281 p. Date:1998 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
20. Marketing / by Lamb, Charles W., Jr. Publication: México : International Thomson, 1998 . v-xxxviii, 691 p. : 26 x 19 cm. Date:1998 Availability: Copies available: Biblioteca Pr. Thomas Wood (2),

Actions:
21. Marketing / by Lamb, Charles W. Publication: México : Thomson, 2002 . 751 p. : 27 x 21 cm. Date:2002 Availability: Copies available: Biblioteca Pr. Thomas Wood (2),

Actions:
22. Fundamentos de marketing / by Lamb, Charles W. Publication: México : Thomson, 2006 . 590 p. : 27 x 21 cm. Date:2006 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
23. Marketing / by Lamb, Charles W. Publication: México : Thomson, 2006 . 746 p. : 27 x 21 cm. Date:2006 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
24. Fundamentos de marketing / by Kotler, Philip Publication: México : Pearson Educación, 2013 . v-xxx, 114 p. : 27 x 21 cm. Date:2013 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
25. Marketing / by Kerin, Roger A. Publication: México : McGraw-Hill, 2009 . 745 p. : Date:2009 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
26. Comportamiento del consumidor / by Hoyer, Wayne D. Publication: México : Cengage Learning, 2010 . vi-xxiv, 493 p. : 27 x 21 cm. Date:2010 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
27. Investigación de mercados / by Hair, Joseph F. Publication: México : McGraw-Hill, 2004 . 715 p. : 27 x 20 cm. + Date:2004 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
28. Negocios / by Griffin, Ricky Publication: México, DF : Pearson Educación, 2005 . 613 p. ; Date:2005 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:
29. Marketing internacional / by García Sordo, Juan B. Publication: México : McGraw-Hill, 2001 . vi-xxv, 549 p. : 24 x 19 cm. Date:2001 Availability: Copies available: Biblioteca Pr. Thomas Wood (2),

Actions:
30. Estrategía de marketing / by Ferrell, O.C. Publication: México : Thomson, 2006 . 628 p. ; Date:2006 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

Actions:

Av. Pellegrini 1332 ( S2000BUN ) Rosario / Telefax (0341) 449-9292 / 426-1241

Languages: 
Powered by Koha