Multinational marketing management : cases and readings /
by Buzzell, Robert D.
Additional authors: Quelch, John A Series: Harward Business School Published by : Addison-Wesley, (New York :) Physical details: 500 p. : il. ; 23 x 16 cm. ISBN: 0-201-07996-8. Subject(s): ADMINISTRACION DE EMPRESAS | COMERCIALIZACION Year: 1988
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| Item type | Location | Call number | Copy | Status | Date due |
|---|---|---|---|---|---|
 Libros |
Biblioteca Thomas Wood. Estantería general | 658.8 B98 (Browse shelf) | Ej.:1 | Available |
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| 658.8 B81 Nuevo marketing total / | 658.8 B81 m Marketing internacional / | 658.8 B94 Alianzas estratégicas de mercado : organización y control de planes estratégicos de ventas / | 658.8 B98 Multinational marketing management : cases and readings / | 658.8 C26 Política de productos / | 658.8 C26 Política de productos / |
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