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1. Comportamiento del consumidor / by Schiffman, Leon G. Publication: México : Pearson Educación, 2005 . vii-xxiv, 587 p. : 25 x 21 cm. Date:2005 Availability: Copies available: Biblioteca Pr. Thomas Wood (1),

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2. Comportamiento del consumidor / by Schiffman, León G. Publication: México : Prentice Hall, 2001 . vi-xiii, 469 p. : 26 x 20 cm. Date:2001 Availability: Copies available: Biblioteca Pr. Thomas Wood (2), Biblioteca Pr. Thomas Wood (1),

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