UCEL Universidad del Centro Educativo Latinoamericano Rosario
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Canales de marketing y distribución comercial : un enfoque de administración de relaciones /

by Pelton, Lou E.
Additional authors: Strutton, David | Lumpkin, James R. | Hano Roa, María del Carmen--tr. | Ramos Santalla, Joaquín--tr. | Díaz Díaz, José Julián--tr. Edition statement:2a ed. Published by : McGraw-Hill Interamericana, (México :) Physical details: viii-xxiii, 580 p. : il. ; 24 x 19 cm. ISBN: 970-10-5089-4. Subject(s): ADMINISTRACION DE EMPRESAS | CANALES DE DISTRIBUCION | DISTRIBUCION COMERCIAL | INFORMACION COMERCIAL | CLIENTES | VENTAJA COMPETITIVA | ESTUDIOS DE MERCADO | RELACIONES COMERCIALES INTERNACIONALES | INTERCAMBIO EXTRACOMUNITARIO | ETICA EMPRESARIAL | ESTRATEGIA COMERCIAL | SISTEMAS DE INFORMACION | LOGISTICA | SISTEMAS DE REDES | FRANQUICIA | ALIANZAS ESTRATEGICAS | ESTUDIOS DE CASOS Year: 2005
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Item type Location Call number Copy Status Date due
Libros Libros Biblioteca Pr. Thomas Wood
Estantería general
658.86/.87 P39 2a ed. (Browse shelf) Ej.:1 Available

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